Send Nick Carroll a message

Subscribe to Nick Carroll

Get new posts delivered to your inbox.

Prefer RSS? Subscribe via feed reader

We'll send a confirmation email. You can unsubscribe at any time.

"What could the founder of a baseball team known for dancing players and a…

Nick Carroll

"What could the founder of a baseball team known for dancing players and a senior-citizen dance squad possibly teach lawyers about running a small firm?" That's Bob Ambrogi, on hearing that Savannah Bananas founder Jesse Cole was keynoting this year's Kaleidoscope. The answer turned out to be plenty. Bob came away with 15 takeaways for small firms, and most of them are sharper than what you'd get from a legal marketing panel.

What the Savannah Bananas Can Teach You About Building a Successful Small Law Firm
I’ll confess: When I heard that Jesse Cole, the founder of the Savannah Bananas baseball team, was to be the keynote speaker at 8am’s Kaleidoscope conference, I found myself scratching my head. After...
LawSites
  1. Nick Carroll

    But there's one part of the Bananas' success that seems to have been overlooked, and it's the part I point law firms to. The team and its ownership actively encourage and empower the players to build their own personal brands: the players decide what they post and when, they keep their own brand deals, and the team gets out of the way. The result is a presence far larger than any single brand could be, and greater than the sum of its parts.

    The Savannah Bananas: Baseball Players and Social Media Influencers
    By: Kelsey Higgins The Savannah Bananas are an exhibition baseball team based out of Savannah, Georgia, and they are taking both the world and social media by storm. The Savannah Bananas are known …
    Sports & Entertainment Law Journal

Replies

No replies yet.